{"id":999639,"date":"2025-08-08T05:25:41","date_gmt":"2025-08-08T05:25:41","guid":{"rendered":"https:\/\/dekemphaan.be\/how-do-you-set-up-a-successful-loyalty-campaign-from-a-to-z\/"},"modified":"2026-02-16T13:41:49","modified_gmt":"2026-02-16T13:41:49","slug":"how-do-you-set-up-a-successful-loyalty-campaign-from-a-to-z","status":"publish","type":"post","link":"https:\/\/dekemphaan.be\/en\/how-do-you-set-up-a-successful-loyalty-campaign-from-a-to-z\/","title":{"rendered":"How do you set up a successful loyalty campaign from A to Z?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"999639\" class=\"elementor elementor-999639 elementor-994584\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8d64d8 e-flex e-con-boxed e-con e-parent\" data-id=\"f8d64d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37bf101 elementor-widget elementor-widget-text-editor\" data-id=\"37bf101\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"538\" data-end=\"777\"><strong>Setting up a loyalty campaign is a powerful way to increase customer loyalty and strengthen your brand. Whether you work with digital systems, physical loyalty cards, or a combination of both: a well-thought-out approach is essential. <\/strong><\/p><p data-start=\"779\" data-end=\"1022\">From strategy to technology, communication, and logistics, a successful loyalty campaign requires structure and collaboration. With De Kemphaan as your social shipping partner, you also strengthen your social impact and operational efficiency. <\/p><p data-start=\"1024\" data-end=\"1181\"><strong>Below you will find a concrete step-by-step plan for setting up an effective loyalty campaign, including ways in which De Kemphaan can support you.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0a15aef e-flex e-con-boxed e-con e-parent\" data-id=\"0a15aef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-18e8853 e-con-full e-flex e-con e-child\" data-id=\"18e8853\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddf85bf elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"ddf85bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-street-view\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c42407 e-con-full e-flex e-con e-child\" data-id=\"2c42407\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1e1e47 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e1e1e47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><strong>1. Define your goal and target audience<\/strong><\/h5><p>What do you want to achieve with the loyalty campaign? Consider: <\/p><ul data-spread=\"false\"><li><p>Increasing <strong>customer loyalty<\/strong><\/p><\/li><li><p>Stimulating more <strong>repeat purchases<\/strong><\/p><\/li><li><p>Collecting <strong>customer data<\/strong><\/p><\/li><li><p>Attracting <strong>new customers<\/strong><\/p><\/li><\/ul><p>Ensure that your objectives are measurable and achievable. A clear focus helps with the further setup and communication. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7175eb1 e-flex e-con-boxed e-con e-parent\" data-id=\"7175eb1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f11e7bf e-con-full e-flex e-con e-child\" data-id=\"f11e7bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52a473a elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"52a473a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-piggy-bank\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-13dfbd6 e-con-full e-flex e-con e-child\" data-id=\"13dfbd6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fbea417 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"fbea417\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5 data-start=\"177\" data-end=\"359\">2. Choose an attractive and simple loyalty system<\/h5><p data-start=\"177\" data-end=\"359\">A loyalty campaign only truly works if the system is clear and motivating. Ensure that customers understand at a glance how they collect points and what they receive in return. <\/p><p data-start=\"361\" data-end=\"384\">Choose:<\/p><ul data-start=\"385\" data-end=\"544\"><li data-start=\"385\" data-end=\"432\"><p data-start=\"387\" data-end=\"432\"><strong>Collecting points online<\/strong> via a webshop or app<\/p><\/li><li data-start=\"433\" data-end=\"482\"><p data-start=\"435\" data-end=\"482\"><strong>Physical loyalty cards<\/strong> with stamps or stickers<\/p><\/li><li data-start=\"483\" data-end=\"544\"><p data-start=\"485\" data-end=\"544\"><strong>An accessible formula<\/strong>, such as: 1 point per \u20ac10 purchase<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b40fc0a e-flex e-con-boxed e-con e-parent\" data-id=\"b40fc0a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ae804e9 e-con-full e-flex e-con e-child\" data-id=\"ae804e9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65fb16f elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"65fb16f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-gifts\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a021dc e-con-full e-flex e-con e-child\" data-id=\"2a021dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6247a85 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6247a85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><strong>3. Select appropriate gifts<\/strong><\/h5><p>The reward must be relevant to your target audience and add value. Choose gifts that: <\/p><ul data-spread=\"false\"><li><p>Fit your brand<\/p><\/li><li><p>Are inspiring or useful<\/p><\/li><li><p>Feel exclusive or personalized<\/p><\/li><\/ul><p>Work with achievable rewards that appeal to people. Also consider intermediate or tiered rewards so that customers remain motivated to continue saving. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5645d45 elementor-widget elementor-widget-image\" data-id=\"5645d45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/dekemphaan.be\/inspirerende-eindejaarsgeschenken-voor-klanten-en-medewerkers-de-kemphaan-gift-guide\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"727\" src=\"https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/09\/gift-guide-2024-kopie-1024x727.webp\" class=\"attachment-large size-large wp-image-999576\" alt=\"Gift Guide from De Kemphaan with inspiring corporate gifts and promotional items.\" srcset=\"https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/09\/gift-guide-2024-kopie-1024x727.webp 1024w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/09\/gift-guide-2024-kopie-300x213.webp 300w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/09\/gift-guide-2024-kopie-768x545.webp 768w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/09\/gift-guide-2024-kopie-1536x1090.webp 1536w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/09\/gift-guide-2024-kopie.webp 1666w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ff5238 e-flex e-con-boxed e-con e-parent\" data-id=\"3ff5238\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-20554e1 e-con-full e-flex e-con e-child\" data-id=\"20554e1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-93a80f1 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"93a80f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-user-cog\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30c3110 e-con-full e-flex e-con e-child\" data-id=\"30c3110\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dcd8e0f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"dcd8e0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5 class=\"my-0 py-2\">4. Technical implementation &amp; partnership:<\/h5><p>For professional execution, a reliable technical partner is indispensable. Consider integrations with your webshop, loyalty software, or physical handling. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bd05652 e-flex e-con-boxed e-con e-parent\" data-id=\"bd05652\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-11209a6 e-con-full e-flex e-con e-child\" data-id=\"11209a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b98dba elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7b98dba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Layer_1\" data-name=\"Layer 1\" viewBox=\"0 0 174.85 209.98\"><defs><style>      .cls-1 {        fill: url(#linear-gradient);        stroke-width: 0px;      }    <\/style><linearGradient id=\"linear-gradient\" x1=\"87.42\" y1=\"209.98\" x2=\"87.42\" y2=\"0\" gradientUnits=\"userSpaceOnUse\"><stop offset=\"0\" stop-color=\"#ffeed6\"><\/stop><stop offset=\".74\" stop-color=\"#f9b233\"><\/stop><stop offset=\"1\" stop-color=\"#e95f32\"><\/stop><\/linearGradient><\/defs><path class=\"cls-1\" d=\"m85.16,34.47c.83-2.41,3.45-3.69,5.86-2.87,2.41.83,3.69,3.45,2.87,5.86s-3.45,3.69-5.86,2.87c-2.41-.83-3.69-3.45-2.87-5.86Zm89.69,6.53s-36.43-12.31-63.72-9.94c.37,4.91-1.16,9.78-1.16,9.78l64.88.16Zm-136.91,15.79c-3.29,6.01-7.23,36.72,75.22,68.46,70.98,27.33,48.27,84.72,48.27,84.72,0,0,22.96-63.6-29.46-96.3C71.57,75.99,56.51,60.75,61.62,38.75c7.16-27.23,49.76-12.64,44.37,2.36,0,0,11.32-31.02-36.12-32.13-5.99.02-7.7-5.51.97-8.11,0,0-29.16-4.88-24.92,8.57,2.31,3.73,4.59,6.51,6.8,8.56l-.77.8c-15.43,15.94-22.36-5.3-17.12-12.69,0,0-34.53,16-8.9,28.35,4.37,1.47,15.26,1.43,18.04,1.29l-.03.03c-6.48,10.93-40.38,6.86-43.95-2.36,0,0,.3,38.09,37.94,23.38Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31f78cb e-con-full e-flex e-con e-child\" data-id=\"31f78cb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0d1fbd elementor-widget elementor-widget-text-editor\" data-id=\"f0d1fbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As a sheltered workshop, De Kemphaan can <strong><a href=\"https:\/\/dekemphaan.be\/en\/our-offering\/assembling-mounting\/\">assemble<\/a><\/strong>, <strong><a href=\"https:\/\/dekemphaan.be\/en\/our-offering\/packaging-shipping\/\">pack, and ship<\/a><\/strong> physical loyalty cards, promotional materials, or rewards. This is socially responsible and flexibly scalable. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b663d1 e-flex e-con-boxed e-con e-parent\" data-id=\"6b663d1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3582da9 e-con-full e-flex e-con e-child\" data-id=\"3582da9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14a1ca9 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"14a1ca9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-bullhorn\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f66205a e-con-full e-flex e-con e-child\" data-id=\"f66205a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ea02e01 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ea02e01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>  5. Communication and launch:<\/h5><p>Good communication boosts your loyalty campaign from day one. Ensure: <\/p><ul><li data-start=\"3099\" data-end=\"3167\">A <strong>clear explanation<\/strong> in-store, on the webshop, in newsletters, and on social media<\/li><li data-start=\"3099\" data-end=\"3167\"><strong>Regular updates<\/strong> regarding loyalty points and rewards nearly achieved<\/li><li data-start=\"3099\" data-end=\"3167\"><strong>Email triggers<\/strong> for (nearly) full loyalty cards<\/li><li data-start=\"3099\" data-end=\"3167\"><strong>Visuals and reminders<\/strong> that keep customers enthusiastic<\/li><\/ul><p>\ud83d\udca1 <strong data-start=\"3348\" data-end=\"3373\">Goal-gradient effect:<\/strong> The closer to the goal, the greater the motivation; use this psychological effect smartly in your campaigns.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7123543 elementor-widget elementor-widget-image\" data-id=\"7123543\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/sketchplanations.com\/goal-gradient-effect\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/dekemphaan.be\/wp-content\/uploads\/2025\/08\/het-goal-gradient-effect-kopie-1024x1024.webp\" class=\"attachment-large size-large wp-image-999642\" alt=\"The Goal-Gradient effect, sketchplanations\" srcset=\"https:\/\/dekemphaan.be\/wp-content\/uploads\/2025\/08\/het-goal-gradient-effect-kopie-1024x1024.webp 1024w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2025\/08\/het-goal-gradient-effect-kopie-300x300.webp 300w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2025\/08\/het-goal-gradient-effect-kopie-150x150.webp 150w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2025\/08\/het-goal-gradient-effect-kopie-768x768.webp 768w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2025\/08\/het-goal-gradient-effect-kopie-1536x1536.webp 1536w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2025\/08\/het-goal-gradient-effect-kopie.webp 1686w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">The Goal-Gradient effect<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33dac79 e-flex e-con-boxed e-con e-parent\" data-id=\"33dac79\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ad79ad0 e-con-full e-flex e-con e-child\" data-id=\"ad79ad0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0d2dd32 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"0d2dd32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-truck-loading\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39bf8d3 e-con-full e-flex e-con e-child\" data-id=\"39bf8d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4484f4e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"4484f4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>  5. Logistics and fulfillment:<\/h5><p>A loyalty campaign requires a streamlined process for managing points, packing, and shipping gifts.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c20fa81 e-flex e-con-boxed e-con e-parent\" data-id=\"c20fa81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cdcb0b5 e-con-full e-flex e-con e-child\" data-id=\"cdcb0b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-baee8f6 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"baee8f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Layer_1\" data-name=\"Layer 1\" viewBox=\"0 0 174.85 209.98\"><defs><style>      .cls-1 {        fill: url(#linear-gradient);        stroke-width: 0px;      }    <\/style><linearGradient id=\"linear-gradient\" x1=\"87.42\" y1=\"209.98\" x2=\"87.42\" y2=\"0\" gradientUnits=\"userSpaceOnUse\"><stop offset=\"0\" stop-color=\"#ffeed6\"><\/stop><stop offset=\".74\" stop-color=\"#f9b233\"><\/stop><stop offset=\"1\" stop-color=\"#e95f32\"><\/stop><\/linearGradient><\/defs><path class=\"cls-1\" d=\"m85.16,34.47c.83-2.41,3.45-3.69,5.86-2.87,2.41.83,3.69,3.45,2.87,5.86s-3.45,3.69-5.86,2.87c-2.41-.83-3.69-3.45-2.87-5.86Zm89.69,6.53s-36.43-12.31-63.72-9.94c.37,4.91-1.16,9.78-1.16,9.78l64.88.16Zm-136.91,15.79c-3.29,6.01-7.23,36.72,75.22,68.46,70.98,27.33,48.27,84.72,48.27,84.72,0,0,22.96-63.6-29.46-96.3C71.57,75.99,56.51,60.75,61.62,38.75c7.16-27.23,49.76-12.64,44.37,2.36,0,0,11.32-31.02-36.12-32.13-5.99.02-7.7-5.51.97-8.11,0,0-29.16-4.88-24.92,8.57,2.31,3.73,4.59,6.51,6.8,8.56l-.77.8c-15.43,15.94-22.36-5.3-17.12-12.69,0,0-34.53,16-8.9,28.35,4.37,1.47,15.26,1.43,18.04,1.29l-.03.03c-6.48,10.93-40.38,6.86-43.95-2.36,0,0,.3,38.09,37.94,23.38Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-be601d9 e-con-full e-flex e-con e-child\" data-id=\"be601d9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db0e975 elementor-widget elementor-widget-image\" data-id=\"db0e975\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/dekemphaan.be\/en\/our-offering\/comma-e-commerce-warehouse\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/10\/com-ma-logistiek.webp\" class=\"attachment-large size-large wp-image-998705\" alt=\"Logo of Com&apos;ma, the e-commerce warehouse of De Kemphaan.\" srcset=\"https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/10\/com-ma-logistiek.webp 1024w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/10\/com-ma-logistiek-300x200.webp 300w, https:\/\/dekemphaan.be\/wp-content\/uploads\/2024\/10\/com-ma-logistiek-768x512.webp 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-677d7ec elementor-widget elementor-widget-text-editor\" data-id=\"677d7ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This is where De Kemphaan comes in with its <a href=\"https:\/\/dekemphaan.be\/en\/our-offering\/comma-e-commerce-warehouse\/\"><strong>e-commerce warehouse Com&#8217;ma<\/strong><\/a>:<\/p><ul><li style=\"list-style-type: none;\"><ul data-spread=\"false\"><li><p><strong>Counting and monitoring points:<\/strong> We manage the entire points system, both online and offline.<\/p><\/li><li><p><strong>Packaging and personalization:<\/strong> From standard to luxury packaging, we ensure every gift is assembled with care.<\/p><\/li><li><p><strong>Shipping:<\/strong> Our e-commerce warehouse ensures fast and correct delivery, both nationally and internationally.<\/p><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c94d074 e-flex e-con-boxed e-con e-parent\" data-id=\"c94d074\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5da9620 e-con-full e-flex e-con e-child\" data-id=\"5da9620\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11535f0 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"11535f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chart-line\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-19419ea e-con-full e-flex e-con e-child\" data-id=\"19419ea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fefa84 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2fefa84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><strong>6. Analyze and optimize<\/strong><\/h5><p data-start=\"4041\" data-end=\"4080\">To measure is to know. Evaluate the results: <\/p><ul data-start=\"4082\" data-end=\"4186\"><li data-start=\"4082\" data-end=\"4122\"><p data-start=\"4084\" data-end=\"4122\">How many customers actively participated?<\/p><\/li><li data-start=\"4123\" data-end=\"4159\"><p data-start=\"4125\" data-end=\"4159\">Which rewards were popular?<\/p><\/li><li data-start=\"4160\" data-end=\"4186\"><p data-start=\"4162\" data-end=\"4186\">Where do customers drop off?<\/p><\/li><\/ul><p data-start=\"4188\" data-end=\"4258\">Use these insights to make your next loyalty campaign even stronger.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f31a281 e-flex e-con-boxed e-con e-parent\" data-id=\"f31a281\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2bd44ac e-con-full e-flex e-con e-child\" data-id=\"2bd44ac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f99b0a elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8f99b0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Layer_1\" data-name=\"Layer 1\" viewBox=\"0 0 174.85 209.98\"><defs><style>      .cls-1 {        fill: url(#linear-gradient); 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Whether you work with digital systems, physical loyalty cards, or a combination of both: a well-thought-out approach is essential. From strategy to technology, communication, and logistics, a successful loyalty campaign requires structure and collaboration. With De Kemphaan as&#8230;<\/p>\n","protected":false},"author":1,"featured_media":999641,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[229,217],"tags":[249,250,233,232,234],"class_list":["post-999639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-logistics","category-news-inspiration","tag-incentive","tag-loyalty-campaign","tag-packaging","tag-promotional-material","tag-shipping"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How do you set up a successful loyalty campaign from A to Z? - De Kemphaan<\/title>\n<meta name=\"description\" content=\"Discover how to set up a loyalty campaign from A to Z. 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